Increase your conversion rate by fixing your website’s landing page. The effectiveness of your landing page determines the success of your online marketing efforts. Here are 5 factors and effective ways discovered after thousands of test.
- The ‘Submit’ Button – Avoid buttons that ask too much.
- Headline on the Page – Effective headlines are short, snappy and tell story. Make sure users’ eyes are drawn to the headline as they see the page.
- Limit the Navigation – The lesser the navigation, the better it performs. Keep it simple and avoid too much options.
- Keep Your ‘Selling Points’ Short – Focus on bullet points.
- Rethink Your ‘Hero Image’ – Avoid complicated images.
Apply the 5 tips and see your conversion rate increase.
For details: http://www.inc.com/michael-mothner/fix-your-website-5-things-to-change-now.html?nav=next
Works at iBizLeverage Web Services, Internet/website marketing company in Cebu Philippines, for SMBs (small- and medium-scale businesses).
